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Client: Melanj Hair

Genre: Tutorial, Hair/Beauty

Project Summary: The creative directive for these edits bore a singular ambition: to metamorphose a hair tutorial into a captivating and succinct experience while staying true to the “how-to” spirit of it all. With the application of voiceovers, seamless transitions, bespoke 2D animations, split screens screens, bite-sized text guidance, and harmonious musical undertones, the artistic vision for these projects was acheived.

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Melanin Haircare - 2022 Holiday Campaign

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